london ooh campaign
I was the lead designer on Fivetran’s London out of home campaign that ran during the Big Data London conference. The goal of the campaign was general brand awareness as people interact with the assets at various touchpoints near the conference as well as 800 lead scans at the conference. Overall the goal was bold, punchy, memorable creative that can be read quickly and easily from a distance. The campaign was super successful in bringing potential customers to the BDL Fivetran booth who had seen the creative and wanted to know more and helped us greatly surpass our goal of 800 lead scans.
taxi cabs
D6 underground screens
